That Narrative Drive
Monday, March 19, 2007
Eye tracking technology now allows us to create "heat maps" of visual spaces. It's of particular use to those of us with an interest in website layout and navigation. The image above is from a recent study that compares the markedly different ways that psychologists (left) and artists (right) look at photographs:
So why do artists look at pictures -- especially non-abstract pictures -- differently from non-artists? Vogt and Magnussen argue that it comes down to training: artists have learned to identify the real details of a picture, not just the ones that are immediately most salient to the perceptual system, which is naturally disposed to focusing on objects and faces.
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